I enjoy the “boutique” experience.
It reminds me of a recent mainstream shop experience where a gift item I was purchasing was on sale – the service was deplorable, the wait to actually pay for the item was 25 minutes…I know, if you know me, you’re probably shocked I waited....and then, when I finally got to the cash, the cashier was so flustered she couldn’t even manage a smile never mind a thanks for shopping here etc.
That experience had me thinking that the sale price was what lured me in but I was wishing I’d gone to my usual haunt where I may have paid more but I’d have left the shop, within minutes I might add, gift in hand and a smile on my face! I guess I’m all about the “feel good” experience.
Seeing as I value these things so highly, it’s no wonder that it’s hugely important to me that I always strive to provide the same type of “experience” when the shoe is on the other foot and I’m the provider!
In keeping with my penchant for “boutique”, it seems a logical progression, to after providing years of excellent personal real estate service to my clients, I also add a “boutique” real estate firm to the offerings.
It’s about a “can-do” attitude, it’s about looking at your situation and being able to adapt to and provide options that support your specifics, it’s about you and your business being appreciated….it’s about providing you a real estate experience that will leave a smile on your face too!